53%
YOY increase in organic traffic
29%
YOY increase in revenue from organic traffic
62%
YOY Increase in mobile device conversions
Problems we are solving
Client was a well know and trusted brand due to being in the business for many years who had built up a organic following but the website did not reflect the status and quality of work produced by them. The website did not relay their value, standards and quality to customers.
Our solution was to revamp the brand and website, add more Call To Actions (CTA) on the site, make it mobile friendly and responsive since we had seen a trend in the users converting from desktop users to mobile users.
Services & Tools Used
- GoDaddy – DNS Management
- Godaddy – Hosting
- WordPress – CMS
- Woo-Commerce – Shopping Cart
- Google Analytics – Data Tracking
- Google Search Console – Data Tracking and Submission
- Mouseflow – User interactions / Heat Mapping
- A/B Testing Software and Tools
Results
Ultimately, because of Ri’s SEO strategies and skilled Web Development team with enhanced knowledge of SEO trends, we were able to increase organic search traffic, increase revenue from organic search traffic and increase mobile device users, sessions, clicks and conversions.
After a redesign or revamp we usually conduct a survey asking users what they think of the overall change. Prior to launching the new design we also communicate to the site subscribers making them aware of the changes coming to the site.
Often when you do a redesign your current customers tend to panic a little because the website looks different. In this case the users found the new redesign to be a lot easier to navigate and use which was is always the ultimate success.
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